It’s an effective advert if the purpose is to increase awareness of fire safety. We have some awful ones in the UK with partially burnt teddy bears and stuff. I think it’s more leveraging popular imagery to deliver that message, rather than expressing LGBT support.
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Gets commented every second time this is posted but:
“Fire doesn’t discriminate so we don’t either” or something along those lines would’ve been infinitely better.
It’s an effective advert if the purpose is to increase awareness of fire safety. We have some awful ones in the UK with partially burnt teddy bears and stuff. I think it’s more leveraging popular imagery to deliver that message, rather than expressing LGBT support.
Less catchy and you’d need smaller letters, tho …