Because, sadly, it works. Humans are social animals and gaining and displaying status is hard wired into us. You might not be interested in status in this way (but there are likely others just as irrational that you do), but enough people are such that this would likely generate a lot more money than just donations.
Because, sadly, it works. Humans are social animals and gaining and displaying status is hard wired into us. You might not be interested in status in this way (but there are likely others just as irrational that you do), but enough people are such that this would likely generate a lot more money than just donations.